Due to their continued expansion and development in recent years; Carlow company REL have formed a group- RELGROUP. This has resulted in the formation of three sister companies- Emer Water, RELTEC and REL. This new comprehensive branding focuses on a fresh company vision and new market opportunities.
“With the new RELGROUP branding, the key was to create unique brands that depict their own unique character and personality through colour and graphics for that specific industry. However, all the branding could be grouped together and have a visual relationship through subtle design elements, colour and fonts.” says John Foy, Managing Director of design company 'Vision Identity'.
Since their establishment in 1954, the company have been continually expanding into new markets and have gone from being pioneers in commercial refrigeration and dispense systems to providers of air-conditioning, mechanical and heating, together with a suite of asset management services. 2018 has seen even more expansion for the company. A strategic innovation partnership with IT Carlow’s 'Design+ Gateway' and Enterprise Ireland will see the development of a smart refrigeration system. As well as this, beginning the 11th June 2018, the group through their Emer Water company will become the official Irish distributors for Brita professional products.
“RELGROUP epitomises the development our company has seen over the years. I am sure this new branding will expedite our growth further and demonstrate how far we have come to become leaders in environmentally friendly bespoke solutions for the food service, hospitality, healthcare and corporate industries” says group CEO Liam Byrne.